Sevvy – Smart cooker

Reinventing the product

We were asked to scale down an industrial cooking system and its technology, making it a userfriendly, appealing and convenient consumer product. Not only by limiting its size, but also its costs. To understand the technology and its possibilities we first evaluated the device to see what it does and how it works exactly. Using this knowledge to come up with solutions for home-use while defining a clearer vision on the target audience. Creating a design language to make the device look like a refreshing new cooking product that reflects the pureness of the prepared ingredients.


https://vimeo.com/670581710/518fcefb21
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We don’t grow when things are easy

To create a consumer product out of an industrial solution for specialists requires adaptive engineering from our side. For example, we had to find a new affordable solution for some expensive components without losing the essence of the product.


https://vimeo.com/669841801/6788187357
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Since the device uses a revolutionary new way to heat ingredients and cook meals, we had to make sure all electronics were implemented well to make it completely safe to use for consumers. To make the entire solution even more convenient we connected the device to a smart app to enrich the experience by creating a community full of tips, tricks and recipes. Making it also possible for Sevvy to collect data to further improve the product’s experience.


https://vimeo.com/710118020/a064270f70
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We create value by design

We created a new appealing, affordable and convenient cooking device for consumers based on a technology formerly used on an industrial scale. Making it possible to serve a delicious meal at home in no time without failure. With the smart app users are able to control the device from a distance while getting inspired about all possibilities. Allowing Sevvy to collect data and learn from their users to improve their products and services.

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Geesa – Shift

Co-creation process

To achieve so, we did a lot of research among architects operating in the premium hospitality industry: how do they work? What’s important to them? How do they make their decisions? To what extent does the current offer suit their needs? And above all: how can we improve the specific bathroom accessories to fit their designs? Based upon this research and the aspired positioning in the market, we came up with the SHIFT collection.

Modular design for creative freedom

By adding creative possibilities for customization such as patterns and finishes, Geesa made it possible for (interior) architects to adjust bathroom accessories to make it fit their vision. Keeping its looks premium without compromising on the overall quality.


“Modularity is the best way to stay ahead of your competition”

The SHIFT collection

SHIFT offers a range of 20+ simple yet aesthetic bathroom accessories with an innovative solution such as modular build-up, finishes and even 3D patterns. This makes it possible for architects and (interior) designers to customize any SHIFT product to create their own signature concept fitting any project. Whether it’s a hotel chain, cruise ship or private villa.


https://vimeo.com/689215173
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“Success is the ability to help others succeed”


https://vimeo.com/689215200/d5c8aded50
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Milano 2020 plan in VR

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